대광고 영어 · 소재와 주장으로 제목 검산 4문항

A city museum replaced several long labels with shorter ones. Visitors then finished reading more labels, and staff initially treated this as evidence that the new labels worked better. Yet interviews revealed a different picture. Many visitors remembered isolated dates but could not explain why two objects had been placed together. The museum therefore added one brief comparison question to each pair of objects. The question did not supply a longer list of facts; it directed attention to a relationship. In the next round of interviews, visitors more often explained that relationship in their own words. These observations did not establish an ideal word count for every exhibition. They suggested that the success of a label should be judged by the understanding it supports, rather than by how quickly people reach its final line.

A gardening club invited beginners to use an online plant guide. The guide contained accurate descriptions, but users often chose plants that could not survive on their balconies. A survey showed that most beginners searched by flower color before checking the amount of sunlight their space received. The club moved questions about sunlight and available space to the beginning of the guide. Users could still choose their preferred colors, but they did so after identifying a suitable group of plants. The change was not intended to remove personal preference from gardening. It made environmental constraints visible before preference determined the choice. The club had not yet measured long-term survival rates, so it could not claim that the revised guide guaranteed healthier plants. Its immediate achievement was a decision process better aligned with relevant conditions.

A team compared two ways of presenting estimates for the arrival of a shuttle bus. One display showed an exact minute, while the other showed a short time range and explained that traffic could affect it. Participants often described the exact display as more confident. However, when delays occurred, some users interpreted its precision as a promise and became frustrated. The range display made uncertainty explicit, though a very wide range was not useful for planning. The researchers did not conclude that precise numbers should always be avoided. Their concern was whether the precision of a message was justified by the available information. An effective estimate must communicate both what is known and the remaining uncertainty; appearing certain is not the same as providing a reliable basis for a decision.

[A] A school gives learners a short diagnostic task before showing a model solution. The task makes gaps in their reasoning visible, so the model can address questions they have actually encountered. However, learners without the necessary background may need a small hint before the task; leaving them confused indefinitely serves no purpose. [B] A repair workshop asks visitors to describe what they tried before offering advice. That description helps the adviser identify the visitor's assumptions and avoid repeating an unsuccessful suggestion. The workshop does not insist that people risk damaging an object before asking for help. The preliminary attempt is valuable only when it produces useful information without creating an unreasonable cost.